Why You Need Email Marketing

Cold Email

This is where you start, your first introduction to a future client. The goal: provide something of value that encourages further interaction. Find offers that can generate revenue – moving these cold leads to warm ones.

Warm Email

Warm emails are where you move acquaintances to purchasers. This is where you start to segment your clients – allowing you to tailor your offers to exactly what they need. How you handle these warm prospects will determine your profitability.

Hot Email

These are your clients. The people who tell others about you and drive word-of-mouth references to you. Constantly provide great value and tailored offers and specials to these proven interested purchasers.

Hook A Client With Cold Warm Hot Email Marketing

Cold Email

Introduce

Introducing yourself and providing real value to your clients – that’s where the sequence starts.

Cold Email

Warm Email

Inform & Convert

Create continuing interactions with your clients and provide them value, while informing them of your services.

Warm Email

Hot Email

Maintain & Upsell

Current clients – make sure to always provide great value and tailor your products and services to what your clients want and expect. Segment your clients providing them great ROI in their dealings with you – while maximizing your profitability.

Hot Email